Electric-mobility may be a key component in a successful transition toward deep greenhouse-house reductions. However, widespread uptake and use of plug-in electric vehicles will involve meaningful shifts in social and technical systems. This report considers the potential market for plug-in electric vehicles in Canada’s passenger vehicle sector and investigates how consumer interests may guide such shifts. Data were collected from samples of “Pioneer” plug-in electric vehicle owners and “Mainstream” conventional vehicle owners from 2013 to 2015.
Reference: Axsen, J., S. Goldberg, J. Bailey, G. Kamiya, B. Langman, J. Cairns, M. Wolinetz, and A. Miele (2015). Electrifying Vehicles: Insights from the Canadian Plug-in Electric Vehicle Study. Simon Fraser University, Vancouver, Canada.
Survey Design Documents:
Part 1: web-based background questionnaire (PDF)
Part 2: mail-out package:
Cover letter (PDF)
Home recharge assignment (PDF)
Three-day driving diary (PDF)
PEV “buyers’ guide” document (PDF)
Part 3: web-based PEV interest questionnaire (PDF)
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